Event Dornbracht and Sieger Design

What an event with our partner Dornbracht and Sieger Design, the specialists for bathroom and…

Learn more

News article at Sylt1 about the reopening

The broadcaster Sylt1 has put a news video online about the reopening of our concept store.…

Learn more

Opening of the concept store

A new light shines on Sylt! Our Northern Lights concept store has opened its doors and we are…

Learn more

Vision 2024

With a new concept on Sylt from April 2024 onwards


With around forty years of combined experience in selling modern brands, interior designer Michael Hoppe and luxury brand manager Michael Gleissner will be offering unique brand experiences with the Northern Lights Concept Store Sylt in Westerland from April 2024 onwards.

The concept: Design fascinating presentations in an extraordinary setting that generate new leads for innovative brands.

The offer: Against the breathtaking backdrop of the North Sea island, the team presents innovative products and services to an exclusive circle of customers.

What we do

Contemporary brand experiences in an upscale atmosphere

Investing in an experience is now just as important as purchasing a new product. In order to strengthen the awareness and visibility of brands that do not yet have a permanent presence on Sylt, the new Northern Lights Concept Store Sylt offers the opportunity for a modern appearance in an exclusive environment.

Temporary attractions create a feeling of novelty, rarity and exclusivity. Every product presentation in our showroom offers fresh concepts.

The limited edition and the opportunity to share the brand experience with others because we present it in an “instagrammable” way make the new concept store attractive – and that is worth its weight in gold today.


Prime location in the middle of Westerland

The new Northern Lights Concept Store Sylt in Westerland offers labels the unique opportunity to be present in a prime location on Sylt – exclusively on 300 square meters or in a partial area next to other high-class brands. The space can be rented flexibly for a period of between three and twelve months. There is parking space for up to six vehicles in front of the showroom. Above this are apartments that are available to rent for management or staff.

The store is staffed during normal store opening hours – by our trained staff or by representatives of the brands.

If you wish, we can invite our local network to stylish events at unique locations on the island of Sylt as part of the supporting program.

About us

The team

Two experienced sales and marketing managers and their team are available to assist you on site with know-how about the island and its clientele.

Michael Hoppe Foto

Michael Hoppe

Michael Gleissner Foto

Michael Gleissner

Where we are

You'll find us here

The concept store has been a well-known address for over twenty years within walking distance of Friedrichstrasse with cafés and restaurants and the sandy beach.

Northern Lights Concept Store Sylt
by Michael Hoppe

Norderstraße 29
25980 Westerland / Sylt

Contact us

Would you like to find out more about the Northern Lights Concept Store Sylt in Westerland? Write to us and we will discuss your concerns and ideas – gladly in person or by telephone.

    Arrival is possible by train, plane or ferry. Sylt has a lot to offer and the Wadden Sea is protected as a UNESCO World Heritage Site.

    +49 (0) 178 82 88 673
    Michael Gleissner

    +49 (0) 160 44 96 525
    Michael Hoppe

    Icon 3D


    Icon Gestaltung


    Icon Web